Marketing discussion for Accounting Professionals

Marketing discussion for Accounting Professionals: "Guerilla Marketing for Accounting Professionals
So many marketing plans are sometimes hard to measure the results in the short term. This is especially true for accounting practices as bringing on new business clients is usually a several step process. There is the initial warm up introduction, fee structure discussions, obtaining the necessary data from the new client and then the work begins.I have focused my efforts on basically 2 lines of marketing for accountants for 30 years and will chronicle here some of the successes and the pitfalls I have encountered. It is my hope that others wishing to discuss different avenues that are open to accountants to grow their practices will take a few minutes here and add to the discussion or glean some useful information to bring in more clients and of course increase their bottom line"